AIL Arena 2026/27

Starting from 1 March 2026 at 10:00 a.m., FC Lugano officially launches the season ticket campaign for the 2026/27 Brack Super League, the first highly anticipated season in the new AIL Arena, set to mark the beginning of a new chapter in the club’s history.

On this page you will find all the useful information: purchasing options, prices and seating sectors, concessions and discounts, season ticket benefits, Hospitality offers, the interactive 3D map of the AIL Arena and much more, with direct links to purchase your season ticket.

The season ticket campaign for the 2026/27 season accompanies the FC Lugano into a new era with the opening of the AIL Arena, while remaining firmly rooted in the Club’s identity and values.

The creative concept, expressed through the claim «The City takes the field», tells the story of a Club increasingly integrated into the urban life and social fabric of Lugano: a team that represents its territory both on and off the pitch.

Truth, clarity and performance remain at the heart of the Bianconeri Brand DNA, guiding a vision that aims to make the FC Lugano a reference point within Swiss football.

The campaign was born from a simple idea: to involve the whole city.

To bring the meaning of «The City takes the field» to life, the FC Lugano brought the campaign into the streets and among the people, involving fans and citizens in its creation. A moment of great participation that reflects the growing bond between the Club and its city.