Season tickets for the 2026/27 Brack Super League season, the first in the new AIL Arena, are now officially on sale. This is a moment eagerly awaited by the whole city, marking the beginning of a historic chapter for FC Lugano and the entire region. This is an exclusive opportunity to secure your place in the new AIL Arena, with prices in line with previous seasons.
The strategy adopted by the Club in its season ticket campaign for the coming season does not mark a break with the past, but rather consolidates its principles, setting out its identity, values and positioning in black and white. The guiding concept, encapsulated in the slogan 'La Città scende in campo' (The city takes to the field), tells the story of an FC Lugano that is increasingly integrated into urban life, capable of being a social and cultural reference point as well as a sporting one. Values such as truth, clarity and performance remain at the heart of the brand DNA, expressed in a vision that aims to make FC Lugano a model in the Swiss football landscape, both on and off the pitch.
Following the pre-emption phases reserved for 2025/26 season ticket holders and FC Lugano Members, the campaign is now open to everyone. From this moment onwards, every fan will be able to secure their seat in the new Bianconeri home for the 2026/27 championship.
Next season will be the first year of the AIL Arena, a modern, state-of-the-art facility designed to offer comfort, visibility and high-level services. The stadium is set to become the city's sporting and social hub.
With the opening of public sales, we are now entering the decisive phase of the season ticket campaign. Some seats have already been allocated during the pre-emption period, and availability will gradually decrease as subscriptions progress. Securing your season ticket now means guaranteeing yourself a seat in the new AIL Arena and experiencing a historic transition from day one. Take to the field alongside the city. What makes it unique enhances our club.
HOW TO PURCHASE Season tickets can be purchased in two ways:
- ONLINE - The first is online purchase, through the Club's official online ticket shop, which allows you to purchase up to 2 season tickets per user.
- AIL ARENA EXPERIENCE CENTER - Alternatively, you can visit the AIL Arena Experience Center, the experiential space in the centre of Lugano dedicated to the new AIL Arena, where a dedicated assistance service is available to help fans choose their seats and complete the purchase process. In person, you can purchase up to 4 season tickets per user. Opening hours: exceptionally: Sunday 1 March 10:00-19:00, Monday 2 March 11:00-19:00. Regular hours: Tuesday–Friday: 11:00–19:00; Saturday: 10:30–18:30; closed Sunday and Monday.
Full details of prices, how to purchase, seat selection and the benefits of the 2026/27 season ticket are available in the dedicated section of the website (FCLUGANO.com/abbonamenti).